goals for personal developmentTo answer the question, are goals for personal development necessary for the home business entrepreneur, you need to ask yourself some pertinent questions.

These questions should be similar to:

  • How do I get people to connect with me?
  • How do I develop a relationship with them?
  • How do I get them to buy from me? And…..
  • Why should they join me in my business or buy my products?

Getting the connection:

Your personal development is vital to build confidence and get the initial contact. If you can learn how to get the best from this experience, then you will grow in confidence and be more positive in your outlook. This will help to draw more people to you because people like to be around positive people.


If your work requires you to make connections, then this area may be the easiest thing for you to do. If you are sociable and make friends easily or get into good conversations easily, then you can make connections. If not, then you may need to find a way to overcome shyness, or develop more confidence around people so that you can interact better with them. A lot of people don’t want to admit that they have problems connecting with new people, but this is vital for you to start your journey to success. After all, what is the point of having a great business model or product if you don’t connect with people in order to share it?


So how do you get people to connect with you? These days there are social media sites everywhere that you can use to connect with new people. Get into groups that are based around the niche you are working in and join in the conversations adding value. This way you will be noticed and people will check you out. Another good way is to find local networking groups and events that you can take part in. You need to get out of your comfort zone and expand your reach, so take the first step and it will get easier. There is great training available on the web to help you find the best ways to use social media to grow your network of friends and associates and therefore help to build your business.


Develop Relationships:

Learning the psyche of a typical person and how to handle this is a personal development exercise you may need to consider. This will help you to deal with objections in the correct way without conflict. You must remember that people believe they are the most important thing in every transaction, so it’s important for you to offer something that will help THEM with their problems.


When you have connected with new people, how do you develop a relationship with them? Simple really – base your conversations around how you can help them with their problems. Offer them solutions that you know work for you. One of the best ways to communicate with countless numbers of people is by email. If you can get them onto your email list, you can communicate with them and share parts of your day and get various offers to them so that you can sell. Obviously, the first thing is to gain trust, but being “real” and not too pushy is key.


If you are on Facebook, get yourself a fan page and brand yourself. It’s important to have the fan page in your name as this will help to brand yourself and get you noticed.


Getting more sales and signups:

Your new found skill in recognizing the psyche of the prospect and how to deal with any eventuality will also help you to get more people to get closer to you and trust you.


How do you get your new prospects to buy from you? You help to build trust through your new connection. You can only do this by being honest and truthful these days. People don’t like to feel “duped” or conned or be bombarded with offer after offer with no reason for them to buy. If you provide great value to your new prospects, it’s more likely they will begin to know you better and begin to like you. Then the trust will grow and it’s more likely they will buy from you, join you in your business or both.


Find out why the prospect will join you:

Growth through personal developmentTo answer the final and most pertinent question; your new prospects will join you in your business or purchase from you because you have taken the trouble to show you care for THEM and their needs, not just your own. People will join PEOPLE, not companies. They will want to work with you because you offer them great value and advice and they will work with you to develop and reach their ultimate goals along with you. Working on your personal development and people skills will help you to bring in more people to your business and therefore have more sales and make more money.


So what is your opinion? Are goals for personal development necessary for the home business entrepreneur? Attracting new prospects and getting sales and new sign ups is a major part of success, so I believe personal development is vital. Your thoughts are welcome…..


To the future,

Barrie Evans