If you are just getting started in internet marketing, you may be asking what are landing pages? They are typically called a lead capture page or a squeeze page. You may not know what a landing page is yet, but you’ve probably seen many of them. The purpose of a lead capture (landing) page (as the name suggests) is to obtain information from the people who visit your page. This page is designed to present a form that must be filled out by the visitor in order for him/her to get whatever it is that you are offering, whether it is a free report, newsletter or trial etc. There are ways that you can develop these for free or by using a particular “theme” for a WordPress site. Continue reading
When building your MLM business online you need a way to efficiently get home business leads into a recruiting or sales funnel. A recruiting / sales funnel is where you get the visitor’s information then send them to a page with more information about your product or service. Then they are taken through a sales process which prompts a decision from the visitor. The most vital of these processes is getting the information and is the essence of your business. Without leads a home based MLM business is dead. Continue reading
Paid or Free Advertising? Which is best to build an email list? – It’s up to you really and depends on whether you have a budget available to advertise.
Of course there are free forms of advertising everywhere you look online, but is it really effective? The first thing you need to do is to test every source you find. If you get some success you can keep on advertising at the same source, but be sure to track your clicks so that you can “weed out” the best ads and get rid of the ones that don’t work so well. Continue reading