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The Definition Of Call To Action And The Importance Of Use In Your Marketing Strategy

definition of Call to actionSo, what is the definition of Call To Action? Basically it’s what you use to get the decision from your website visitor to find out more about what you are offering. The whole reason for your marketing should be based around getting the visitor to buy from you or going to find out more about your opportunity. It’s important that you provide valuable information in your content, but the ultimate aim is to entice the click on the relevant button or link you have on your page. This could be something like “Add to Shopping Cart”, “Buy Now” or “Subscribe to Newsletter”. Continue reading

Find Long Tail Keywords Targeted For More Success

Long Tail Keywords for targetted successTo target more success you need to find long tail keywords. Long tail keywords basically keyword phrases that are made up of 3 or more words and are based around your major keyword. So what makes these easier to target? If you do your research you will see that you can get good search numbers for keyword phrases and yet the competition is not as severe. If you target a highly competitive keyword that has millions of websites competing for that keyword then you are unlikely to get your site seen, unless you are an expert or are willing to spend a lot of money. If you target the “long tail” keyword / phrase then the competition is less and you will stand a better chance of making your site a success. Continue reading

Guaranteed Website Traffic – A Basic Guide

Guranteed website trafficOne of the common mistakes that new online marketers make is to first create the site and then think of ways to get guaranteed website traffic to it. This is not the best way to start out. The first thing to do is to develop or think of the product you are promoting, know the market and then do the necessary analysis of the competition, then develop your website around good visitor numbers, good keywords targeted to your product, but most importantly WITHOUT too much competition. Continue reading

Having Difficulty With Article Writing? 3 Steps To Help You Get Started

Article Writing TipsDo you have trouble getting started writing an article? One of the main obstacles when article writing is actually starting the whole process and consistently posting good content. It doesn’t matter how many articles we write, it is something we want to avoid because we sometimes don’t know where to start.

Article writing has become an integral part of the marketing process these days and is accepted as a great wasy to provide useful tips and loads of value. If you are having trouble getting the inspiration to write articles consistently, take a note of these useful tips and adopt them as part of your routine. Continue reading

Questions You Should Ask Yourself Before Starting Any Online Marketing Campaign

online marketing campaign questionsBefore you start out on an online marketing campaign, you should ask yourself some pertinent questions. Any online marketing campaign can be a valuable tool for the promotion of you business. If it is done properly and all the care is taken to present and adopt the proper strategies, you can get more prospects and / or buyers to your site. A well structured campaign will generate more interest and build you online brand, whether you are branding yourself as a network marketer, a company or a specific product, driving the popularity to new heights. Continue reading