You’re finally going to take that giant step into the mysterious world of working at home, but you have some concerns. One thing you absolutely MUST do is prepare your mind and body for this experience. You may have heard all the myths, negative talk, etc. that others throw your way when you enlighten them about your new-found dream.
Don’t let negative people stop you from going after your dream of working at home. If you really want to work from home, you will be comforted to know that there are tons of people achieving success by working from home. Continue reading
Being in business, whether in traditional business or home business and MLM, the lifeblood of every business is customers. In direct marketing, customers come from generating leads. Much like multiple streams of income, where you can have several sources of income, you should, when marketing for leads, look for multiple sources to get leads from. Continue reading
So, what is the definition of Call To Action? Basically it’s what you use to get the decision from your website visitor to find out more about what you are offering. The whole reason for your marketing should be based around getting the visitor to buy from you or going to find out more about your opportunity. It’s important that you provide valuable information in your content, but the ultimate aim is to entice the click on the relevant button or link you have on your page. This could be something like “Add to Shopping Cart”, “Buy Now” or “Subscribe to Newsletter”. Continue reading
One of the coolest things you can do is to generate leads for free. Yes, it is hard work, but rewarding when you see the new people sign up to your list.
Of course, this is just the beginning. Next is the relationship building and getting to know what each new lead wants helping with. But getting the lead is the main thing you and I as home business owners need more than anything. Continue reading
Why is the “proof of the pudding” in the email? It’s not just in the email, but because emails are sent every day and used to market to us, it’s the most likely place to see it.
Have you received emails that promise to make you a millionaire in a few short months? A lot of these really do make me laugh. Why? Because they offer no social proof most of the time and also it’s not something that we would normally feel is credible. Perhaps they have the numbers for the next big lottery win – not!!! Continue reading
If you have a website (or blog), then Link building strategies are vital to your search engine optimization (SEO) requirements when you start to market your business online. Link building consists of getting good relevant backlinks (links to your site from other websites / blogs) and also an internal linking structure. Here are some link building tips to point you in the right direction when building links for your site.
Your main priority, before you start to build links, is to make sure that your site has quality content and offers good information and tips relevant to your target market. Continue reading
Paid or Free Advertising? Which is best to build an email list? – It’s up to you really and depends on whether you have a budget available to advertise.
Of course there are free forms of advertising everywhere you look online, but is it really effective? The first thing you need to do is to test every source you find. If you get some success you can keep on advertising at the same source, but be sure to track your clicks so that you can “weed out” the best ads and get rid of the ones that don’t work so well. Continue reading