Using Online Business Networking Groups For MLM – Taking Out The “Hunter Instinct”
You have just started up in an MLM business and want to get into online business networking groups. Of course the first thing you want to do is to tell everyone about it, so immediately you go tell your friends and family, then you sign up for all kinds of message boards, email groups and other business networking websites.
One thing you must remember is that you are dealing with REAL PEOPLE. You may feel that the Internet is just like this anonymous place where you might feel people won’t really notice you if you engage in any “hunter” type behaviour, but realize that the Internet is no different than dealing with people offline.
The important thing is to treat people with respect, get to know them first and you’ll have plenty of valuable contacts for your business. No, most probably won’t join your business opportunity, but they will teach you a lot about business, will refer others to you and will be a great asset to your business – even if they never buy a thing from you. Relationship building is the key to success. One of my business partners recently had a conversation offering advice to someone just chatting and made money from that conversation WITHOUT using any kind of sales technique. Simply helping the person who had the problem led to sales of their products and everyone benefitted.
What NOT to do when contacting people
– Don’t send private messages or emails pitching your business opportunity or products to another member directly as it is rude and very poor taste. The best way to start any relationship is to contact the person because you feel you have something in common, but don’t recruit or sell.
– When you introduce yourself on a networking group, it’s usually okay to say what you do…but don’t invite people to check out your website or say that you are looking for new customers or recruits.
– Even if a message board or networking group allows you to post ads in certain places or on certain days, don’t bother if you’re new. Get to know the group first and then they’ll be more interested your offers.
When starting a new business, you are generally excited and you are driven to get results as quickly as you can. The important thing to remember is that the best results come from building long-term relationships and not from “hunting” on online networking groups.
Building these relationships may seem to be slower initially, but you will find that helping others find solutions to their problems will attract more attention. Get you seen as an expert and build trust. People will like you more and be more inclined to buy from you and / or join you in your business if you approach them in the right way – that is without pressurising a sale or recruiting drive into your business.
Taking these tips into consideration when looking to build your business using online business networking groups will benefit you more in the long term.
To the future,